Amazon FBA Vs. Amazon FBM : Which one you choose?

Complete details about both Models


What is Amazon FBA?

Amazon FBA (Fulfillment by Amazon) is a service provided by Amazon that allows sellers to store their products in Amazon’s warehouses. Amazon takes care of picking, packing, and shipping the products to the customers on behalf of the seller.

When a seller signs up for FBA, they send their inventory to Amazon’s fulfillment centers. Amazon stores the products and handles all the logistics, including packing, shipping, and handling returns. The seller’s products are then listed on Amazon’s website and are eligible for Amazon Prime and other Amazon programs.

FBA also includes customer service and returns handling, as well as Amazon’s customer satisfaction guarantee. In exchange for these services, Amazon charges fees for storage, picking, packing, and shipping the products.

FBA is a popular option for sellers who want to take advantage of Amazon’s extensive customer base, fast shipping, and customer trust. It also allows sellers to focus on growing their business rather than worrying about logistics and order fulfillment.

What is Amazon FBM?

Amazon FBM (Fulfillment by Merchant) is a program offered by Amazon that allows sellers to fulfill orders themselves, rather than using Amazon’s own fulfillment service, Fulfillment by Amazon (FBA). With FBM, sellers can store their products in their own warehouses, and when an order is received, they are responsible for packaging and shipping it to the customer.

FBM is generally used by sellers who have their own logistics infrastructure in place, or by those who sell products that are difficult to store in Amazon’s fulfillment centers, such as large or heavy items. It can also be a more cost-effective option for sellers who do not have high sales volume, as FBA charges additional fees for its fulfillment services.

FBM can be a good option for experienced sellers who have the resources to manage their own shipping and customer service. However, it also requires a significant amount of time and effort to handle all aspects of fulfillment, including inventory management, shipping, and handling returns.

Amazon FBA Vs. Amazon FBM

Amazon FBA (Fulfillment by Amazon) and Amazon FBM (Fulfillment by Merchant) are two different ways of fulfilling orders on the Amazon platform.

Amazon FBA allows sellers to store their products in Amazon’s warehouses and use Amazon’s fulfillment network to pack, ship, and handle customer service for orders. This means that Amazon takes care of all the logistics, and the seller doesn’t have to worry about storing, packing, or shipping the products themselves. This can save time and effort for sellers and help them reach a larger audience with Amazon’s customer base.

On the other hand, Amazon FBM means that the seller is responsible for storing, packing, and shipping their own products to customers. This option gives sellers more control over the fulfillment process, but it also requires them to have their own storage facilities and handle all customer service inquiries.

In summary, Amazon FBA is a great option for sellers who want to outsource fulfillment and focus on other aspects of their business, while Amazon FBM is more suitable for sellers who want more control over the fulfillment process and have the resources to handle it themselves.

Amazon FBA Vs. Amazon FBM: Which to choose?

Amazon offers two primary methods for selling products on its platform: Fulfillment by Amazon (FBA) and Fulfillment by Merchant (FBM). Choosing between FBA and FBM depends on several factors, including your business model, product types, order volume, shipping speed, and more.

Fulfillment by Amazon (FBA) is a service that allows Amazon to store your products in their fulfillment centers and handle the shipping, handling, and customer service on your behalf. FBA also provides access to Amazon Prime members, which can increase sales and improve customer satisfaction. You will pay fees to Amazon for storage, handling, and shipping.

Fulfillment by Merchant (FBM) is a service that allows you to store and fulfill your products yourself. You will be responsible for storing, packaging, and shipping your products to customers. FBM can be a good option for sellers who have small product volumes, unique or personalized products, or want to maintain control over their fulfillment process.

Here are some factors to consider when choosing between FBA and FBM:

  1. Product type: If you have products that are small, lightweight, and have a high profit margin, then FBA could be a better option. FBA can handle all the packaging and shipping for you, and you can take advantage of Amazon Prime’s two-day shipping.
  2. Shipping speed: FBA is a great option if you want to provide fast shipping to your customers. Amazon has a huge network of fulfillment centers and can quickly ship products to customers anywhere in the world.
  3. Order volume: FBA is more cost-effective for high-volume sellers, as Amazon offers bulk discounts on storage, handling, and shipping fees.
  4. Control over fulfillment process: If you want more control over your fulfillment process, then FBM is the way to go. You can handle all the packaging and shipping yourself, which gives you more control over the customer experience.

Ultimately, the choice between FBA and FBM depends on your specific business needs and preferences. You can try both services and see which one works best for you.