What is Social Media?
Social media refers to online platforms and tools that allow individuals and groups to share, create, and exchange content, opinions, and information with each other. These platforms typically enable users to create profiles, share updates, photos, videos, and messages, as well as connect and interact with other users who share similar interests, beliefs, or activities.
Some of the most popular social media platforms include Facebook, Twitter, Instagram, TikTok, LinkedIn, YouTube, and Snapchat, each with its unique features and functionalities. Social media has become an integral part of modern communication, allowing people to stay connected with friends and family, share news and information, and engage in a variety of social, cultural, and political activities.
Importance of Social Media for Business